Happily Never After | Villain Inspired Halloween Home Fragrance
Not every fairytale gets a happy ending…
Happily Never After is our darker take on fairytale magic, inspired by wicked villains, forbidden spells and the kind of happily ever after that went slightly wrong.
A mysterious blend of rich amber, golden honey, dark potions, creamy vanilla and forbidden fruits creates a deep, intoxicating fragrance. Sweet fruit and honey draw you in first, before melting into warm amber and vanilla with a darker, mysterious edge underneath.
Rich, seductive and a little wicked, this is the one for anyone who was always secretly rooting for the villain.
Available across our Halloween collection in candles, wax melts, room mists and diffuser oils.
What this scent reminds you of
- A forbidden potion bubbling away after dark
- Poisoned fruit and wicked spells
- Dark castles and candlelit corridors
- Rich amber and mysterious magic
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Not So Spooky Pumpkin – warm pumpkin spice, nutmeg & cinnamon. The classic cosy autumn one.
Buttery Latte – fizzy butterscotch, caramel & whipped vanilla cream. Sweet, creamy and seriously indulgent.
Happily Never After – rich amber, honey, dark potions, vanilla & forbidden fruits. Darker, mysterious and a little wicked.
Spooky Mansion – cedarwood, vanilla & musk. Woody, atmospheric and hauntingly cosy.
One Last Bite – sweet red apples, caramelised sugar & spice. Juicy, sweet and deliciously tempting.

